Microsoft says it’s hitting “a barrier” to getting more users to upgrade to the new operating system.
Key points:Microsoft says it expects to have about 80% of Windows 8 users upgrade to Windows 10 by March 30The company says it hopes to have a higher percentage of Windows 10 users upgrade by March 29The company has been rolling out the upgrade process to users on its PC and phone platforms, including Windows 8, Windows 7, Windows Vista, Windows XP, Windows 2000, Windows NT, Windows 95, Windows 98, Windows ME, Windows 2003, Windows 2008 and Windows Server 2003.
“As a result of these efforts, we are now experiencing the wall that we’ve been working on for several months,” Steve Ballmer, Microsoft’s CEO, told analysts during a conference call.
“We’ve hit a barrier where we’ve had to move to Windows 8 as our base operating system, and we’ve also had to make some tough decisions.”
The company hopes to achieve 90% of its Windows 10 revenue growth by March 31.
“This is going to be a hard road, it’s going to require a lot of effort and a lot more resources,” Ballmer said.
“But we think we’ve made a really good start, and I think the best news is that we’re still going to have some good momentum going forward.”
The launch of Windows 7 was a major boost for Microsoft, with about 80 million people installing the operating system in the US in December.
However, it is unlikely to be enough to sustain the pace of Windows 9 adoption and keep Windows at the top of the charts in terms of monthly active users.
“I think we’re going to continue to see a lot growth of people upgrading,” Ballmar said.
Windows 10 is “the only viable option” for consumers, he added.
The company also expects to deliver a higher number of new Windows 8 PCs than Windows 8 Pro.
“That will be very useful for people who are upgrading their PC from Windows 7 or Windows 8,” Ballermer said, referring to the version of Windows that was installed on PCs running Windows 7.
“The thing that really drives us is to get the Windows 8 and Windows 8 Enterprise editions into their customers’ hands as quickly as possible.”
Ballmer also discussed a new feature Microsoft is rolling out to customers, called Windows Defender, which it says will “protect your computer from viruses, malware, spyware and other threats”.
“It’s really important to us that we don’t see a decline in the usage of the operating systems,” he said.
But Ballmer acknowledged that the company’s upgrade strategy has been “tough”.
“We know that there’s going for a lot to happen, and this is going into a really tough time,” he added, predicting that Microsoft will “make some tough choices” as it does.
“Some of the decisions we’re making are going to impact our revenue growth.”
Microsoft has been testing its new operating systems on Windows 8 machines and Windows 7 computers since October, and Ballmer hopes that the upgrade will be available to more users by March.
“Windows 8 is a great operating system and I’m very happy that people have been using it,” he told analysts.
“Windows 8 Pro is a very, very good operating system too, and people have enjoyed using it, and they’re going back to Windows 7 for sure.”
Microsoft has not yet announced a release date for Windows 10, which will be the second major release of Windows after Windows 8 is retired.
Microsoft will release Windows 10 as a free upgrade for Windows 7 and Windows XP users, but also offers an “all-in-one” version that will run Windows 7 Home Premium, Windows 8 Home Premium and Windows 10 Pro.
But Ballmar acknowledged that this will be a “difficult decision” for some users.
“Some people may find it difficult to decide whether they want to upgrade,” he explained.
“Some people might choose not to upgrade.
I think there’s a range of people who will choose to do that.”
Microsoft’s Windows 8 release will be rolled out in “full” form to users in the UK and Australia in April, while Windows 8 in the rest of the world will be released in April.
Microsoft says that it expects that about 80 percent of Windows users in March will upgrade to a Windows 10 version.
“What that means is that for about 10 million people, we expect to have around 80 percent upgrade to our version of the Windows operating system,” Ballster said.
Ballmer said that the new Windows 10 will be designed to offer a “comprehensive, universal experience” across PCs, tablets, phones and gaming consoles.
“Our approach is to build Windows as a universal operating system with a strong focus on performance, security, and flexibility,” he continued.
The company expects that 80% or more of the devices that Windows 10 is installed on will have